Email marketing agency for UK ecommerce brands.
Inferno Emails is a remote email marketing agency for UK ecommerce brands. We build Klaviyo flows and campaigns that follow PECR and UK GDPR principles, write in British English and plan around the UK calendar. We work remotely and have no UK office, though our work has shipped across Europe.
PECR, UK GDPR and the soft opt-in.
UK email marketing is governed by the Privacy and Electronic Communications Regulations alongside UK GDPR. In general you need consent to email consumers, with a limited soft opt-in for existing customers where you offered an easy way to refuse at collection and in every message.
The Information Commissioner’s Office enforces these rules. We build signup and checkout consent so that you can show who agreed to what, and we keep suppression lists clean.
Pricing, delivery and the details UK shoppers notice.
UK consumers expect prices shown with VAT included, clear delivery estimates and simple returns. Emails that quote a price without VAT, or promise a delivery date the carrier cannot meet, erode trust quickly.
Since Brexit, shipping to the European Union also involves customs and duties. A cart reminder that mentions delivery cost and duties up front reduces abandoned baskets at the last step.
The British calendar is not the American one.
Mothering Sunday falls in spring, not May, so a Mother’s Day plan copied from a US template will arrive weeks late. Boxing Day and the January sales matter more than they do in North America, while Black Friday has become a major event here too.
We plan the calendar around UK dates and write in British English, so spelling and tone match what customers expect.
Working with us remotely.
We are a remote agency without a UK office, and our work has shipped across Europe. Calls are arranged around your working hours.
Start with the free audit. It lists what to fix first in your Klaviyo account, with no obligation.
Questions people ask.
Do you follow PECR and UK GDPR?
We build forms, flows and suppression practices around their principles and record consent. Final legal judgement should come from your adviser.
Do you write in British English?
Yes. Spelling, tone, dates and price formats follow UK conventions.
Do you have a UK office?
No. We are a remote agency and work with UK brands through scheduled calls and shared documents.
We are a remote agency and do not claim an office or a local team in United Kingdom. Nothing here is legal advice; take advice on consent and privacy rules for your own list.
Want a straight answer on your own account? Our free audit lists what is missing and what to fix first, with no obligation. See the klaviyo email marketing service or book your free audit.
Find out what your list is actually worth.
We review your flows, list health, authentication records and last ninety days of performance, then send back what we found.
30 minutes, no obligation, and the findings are yours to keep either way.