How do I stop my marketing emails going to spam?
Authenticate your domain with SPF, DKIM and DMARC, stop mailing people who never engage, keep sending volume steady and make unsubscribing easy.
Most spam problems come from authentication gaps or a tired list, not from a particular word in the subject line. Check those first.
If placement is still poor, test where emails land in Gmail and Outlook, and review complaint and bounce rates.
In practice.
A store follows a checklist: verify SPF, DKIM and DMARC, suppress contacts with no clicks for six months, hold volume steady and add one-click unsubscribe. After two weeks, test emails to Gmail reach the inbox.
Want this handled for your store? See our email deliverability service or book a free audit.
Guides that go deeper.
Find out what your list is actually worth.
We review your flows, list health, authentication records and last ninety days of performance, then send back what we found.
30 minutes, no obligation, and the findings are yours to keep either way.